Use Social Media to Turn a Negative Into a Positive

use social media to turn a negative into a positive

One of the ways businesses use social media is to engage dissatisfied customers. We answer their questions, address their concerns and may even reward them. In other words, we provide them with good service and we do so in public where others can see us bending over backwards for our customers. That’s good for the brand.
So don’t panic when you see someone complaining about your business online. Do your best to resolve the issue and, if that isn’t enough, don’t lose your cool, move on. The community will see that you have been reasonable and no one can fault you for that. We all know that there are people out there who just like to make a stink.
So, use social media to tackle issues head-on and turn a negative into a positive.